Brand Strategist Archives

Marc Stoiber, a brand strategist that launched the Bud Light Institute and saved Mr. Clean from insolvency talks about his rollercoaster of a creative journey and how along the way…

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Artist Interview

I-van Policarpo: Combining Strategy and Creativity

July 15, 2022

I-van Policarpo shares his vast experience and personal insights from the world of brand strategy, having worked with some of the best-known brands in the world. I-van Policarpo is a…

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Brand Strategist

Marc Stoiber: Saying the Right Things Makes the Right Brand

I-van Policarpo: Combining Strategy and Creativity