Kevyn Smith
Information Architect
Creative Director
Art Director
Video
Product Designer
Animator
Graphic Designer
Marketing
Production Artist
Strategist
Web Designer
User Researcher
Generative AI
Eduardo Carrasco
Q
Who or what has been your inspiration in your Animator journey?
Old-school 2D animation and comic books, always loved how they look and feel.
Q
Can you share your background and how you got started in your career?
Started editing videos in school, fell in love with motion after a few TV Shows projects.
Q
As a creator, you have your own style. How do you bring balance between your style and the client’s vision?
I listen first. Then I bring my style to balance the needs and the wants.
Q
How do you walk the line between being unique, giving a good user experience, and having commercial appeal?
I keep the user in mind, and being creative inside the boundaries.
Q
How is your approach towards each of your creative skills different? Is the starting point the same?
Always the same, what’s the feeling we want to create?
Q
What’s the most valuable skill you’ve learned so far professionally?
Storytelling
Q
As an Animator, is it possible to create anything that you can imagine?
Yes, but it always starts with time and budget.
Q
What was the first project you worked on professionally, and how did you land it?
Some graphics for a videoblog. I didn’t know much back then, but I was eager to learn and just went for it.
Q
How do you think quality, storytelling, and great teamwork come together on a project?
When egos drop and everyone’s chasing the same idea, magic happens.
