Kat Downen

I’m a marketing expert project management professional with an innate talent for strategy and an unwavering commitment to achieving results, ensuring that marketing initiatives are completed successfully and on time. My journey in marketing began with my insatiable curiosity and passion for understanding consumer behavior. Armed with a degree in marketing, I delved into various roles within the industry, gaining valuable experience and insights along the way. However, it was my realization that effective project management was the missing link in maximizing the impact of marketing campaigns that prompted me to take matters into my own hands. I recognize that without a robust project management framework in place, marketing campaigns often fall short of their potential, missing deadlines, and failing to deliver the desired outcomes. From CRM/CLM campaigns to CDP migrations and digital customer campaign journeys, my work for my clients breaks this cycle.