Lirio

Sarofsky
Hulu
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NBC
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Lirio
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Q

What does your creative process look like?

My creative process for animation usually starts with familiarizing myself with the message I want to get across. I’ll gather inspiration—stuff like animations I’ve seen online, cool transitions, color palettes, or even music that sets the tone. Then I map out rough ideas or storyboards, just to get a sense of flow. Once I have a direction, I go into After Effects and start building out test animations, trying different timing, movement, and styles. I usually go through a few rounds of tweaking—playing with pacing, easing, and cuts—until it feels right to continue and finish said project.

Q

As creative professionals, a large chunk of our process is finding inspiration for our work. How do you come up with new ideas for your projects?

I find inspiration pretty much everywhere. I’m always looking at the design of things around me—like packaging at the grocery store, billboards on the road, stuff I see on social media, or even TV commercials. I like paying attention to how things are put together, what grabs my attention, and why. I kind of collect all those little moments and use them as inspo when I’m working on new projects. It helps keep my ideas fresh and connected to what’s happening out in the real world.

Q

Can you discuss your experience working with a team, and how you collaborate with other disciplines?

I’ve had the opportunity to work closely with a variety of teams—designers, editors, creative directors, producers, and even sound designers. Collaboration is a huge part of the motion graphics process, since I’m often bringing static visuals or concepts to life. I make it a priority to fully understand the creative vision and how my work fits into the bigger picture. Whether that means syncing up with the design team to maintain visual consistency, adjusting animations based on a script, or timing things out with audio, I’m always open to feedback and ready to adapt. I value clear communication and really enjoy the collaborative problem-solving that comes with cross-disciplinary teamwork.

Q

You have worked in a multitude of realms in the entertainment industry, what is next for you? Is there more you want to explore?

There’s always room to explore! I’m always open to learning new skills that can level up my creative work. Lately, I’ve been really interested in how different studios approach problem-solving—everything from how they pitch ideas, organize their projects, and manage assets, to how they collaborate directly with clients. I find that kind of behind-the-scenes process super inspiring. I’d love to keep expanding my skillset, not just technically, but also in how I communicate ideas, manage workflows, and contribute to a project from start to finish. There’s still so much to learn, and I’m excited to keep growing in this space

Q

What got you interested in Motion Design particularly?

What drew me to motion design was how many creative pathways it opens up. Whether it’s 2D, 3D, visual effects, or working across TV, commercials, film, and digital content—it’s such a versatile field. I loved the idea of being able to explore different styles and techniques while constantly learning and evolving. It’s a fun, dynamic job that not only lets you express your creativity, but also gives you the tools to branch into so many other areas within the entertainment and design world

Q

What project are you most proud of being involved in? What made it so memorable?

The project I’m most proud of is the title sequence for The Family Stallone. As a huge fan of reality TV, I was instantly excited when the opportunity came up to pitch and develop deliverables for the show. It felt like the perfect blend of my personal interests and professional skills. Getting to create something fun, bold, and engaging that would help shape the visual identity of a reality series was such a cool challenge.

What made it even more memorable was working with a team of animators and a creative director who were just as excited about the ask and the challenge. It made the entire process—from developing assets for the pitch, to winning it, and finally delivering everything—super smooth and fun. That energy and collaboration really brought the whole thing to life and made the experience one I’ll always cherish!

Q

Could you please share with us a little about your background and family?

Born and raised in Miami, FL, I was first introduced to the arts in high school, where I majored in Photography and immersed myself in still life classes, digital illustration, and more

Q

Please share some of your most valuable lessons from your years of experience.

Some of the most valuable lessons I’ve learned over the years include learning how to digest feedback thoughtfully and use it to meet everyone’s needs—balancing different perspectives really helps make the work stronger. Being open to collaboration is key, too, since it often leads to better ideas and smoother workflows. I’ve also realized that ‘less is more’ often applies; simplifying a design or animation can make it much more powerful. Staying overly communicative keeps everyone aligned and avoids unnecessary hiccups. And finally, I’ve learned to give myself some grace throughout the process, knowing creativity takes time and that mistakes are part of growing

Q

Who or what has been your inspiration in your Motion Design journey?

A big inspiration in my motion design journey has been the many studios, freelancers, and coworkers I’ve had the chance to work with. Seeing how so many talented people come together in this varied field to create amazing work is really motivating. It’s inspiring to be part of a community where different skills and styles mesh to push creative boundaries. Meeting and connecting with so many new people through this industry has been so inspiring.

Let’s get creative together.

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