Strategic and results-driven director-level with 18 years of experience developing and executing marketing strategies for top-tier clients. Proven track record of delivering revenue growth, customer engagement, and brand recognition. Skilled in customer insights, branding, and advertising campaign development. Led the development of strategic marketing plans for multiple clients in the retail, CPG, QSR, finance, and health industries. SKILLS Brand Strategy - Whitespace identification; positioning; branding/rebranding; narrative development; comms planning; channel planning; social media strategies. Creative Strategy - Campaign development; insights; brief development. Consumer & Market Insights – Qualitative research; quantitative research; persona development; consumer journey mapping; competitive reviews.
Article coming soon.
You may also like